Rebranding FAQ

Home Loan is Changing


We opened our doors in 1959, serving the community of Rhode Island as a mortgage lender under the name Home Loan & Investment Association.

As the tides have come and gone, our customers, our business partners, and our company have grown significantly. With our product offerings reaching far beyond just mortgages, our name no longer reflects the products we offer to our community.

In March 2024, Home Loan Investment Bank will unveil a new name, logo, and brand.


Keep in mind...

We are changing our name because we have expanded our product offerings. Now that we offer more than just Home Loans, we want a name that reflects that. 

Ownership, leadership, your accounts, and your banking relationships will remain the same.



What to Expect...

  • New indoor and outdoor signage at our branches, loan offices, and headquarters. 
  • Online and Mobile Banking will reflect our new brand identity. 
  • Debit Cards and Checks with our new branding will be issued to all deposit account holders. 
  • Our website will change to reflect our new brand. 


Timeline of Changes...


Week of March 4th.
  • Our updated name, colors, and logo will be shared with customers and business partners. 

March 11th.
  • Soft launch and re-brand celebration at our Headquarters in Warwick, RI.
  • Branch Signage installations begin at our Headquarters, Branches, and Loan Offices.

March 15th.
  • Official Launch Day! The new branding is made public via our website, social media, and materials in our branches.

Week of March 18th.
  • The process of distributing updated branded materials to customer and business partners begins. 
 

 


As we have been in business for over 60 years, the communities and customers we have served have grown and so have we. Since opening our doors in 1959 as Home Loan and Investment Association, we have expanded our product offerings. Now that we offer more than just Home Loans, we want a name that reflects that. 
Simply put, No. Home Loan Investment Bank is in great financial health, and stronger than ever. The decision to change the name was solely based on our expanded product offerings. 
No, Home Loan Investment Bank was not bought out, and did not merge with any other bank. In addition, our Leadership Team and Board of Directors remains the same.
Yes, you can still use your Home Loan Investment Bank Checks until they run out. They will still work.
Yes, you can still use your debit card, we will send new debit cards with update branding and features in the mail. 
No, the routing number will remain the same. 
211574862
Yes, the website will continue to work, and once we switch to our new brand, homeloanbank.com will automatically redirect you to our new site. 





If you have more questions, please feel free to ask. We will get back to you as quickly as we can.